Project Overview

The VOICEOFPEOPLE mental health awareness campaign was brought to life through a unified visual system that included billboard designs, social media graphics, and printed flyers. Each piece was carefully crafted to resonate with a diverse audience, using inclusive visuals and messaging that reflect a wide range of experiences.

The color palette was chosen for its emotional impact—balancing calm, uplifting tones with bold accents to capture attention and evoke connection. This cohesive design approach ensured the campaign could reach people across different backgrounds and communities, reinforcing the message that mental health matters to everyone.